At TouristTvScotland.co.uk, we respect the privacy of our visitors and recognise the importance of transparent information practices.
This Privacy Policy explains how personal data may be collected, processed, stored, and protected when individuals interact with our travel website.
1. Information We May Collect
Depending on the features available on our website, we may collect the following types of information.
Information Provided by Visitors
When visitors send enquiries, submit feedback, or contact us, we may receive their names, email addresses, and any other information they voluntarily provide.
Technical Information
Our website infrastructure or service providers may process IP addresses, browser information, device characteristics, access dates, and technical diagnostic details.
Website Usage Information
Where analytics services are enabled, data may be collected concerning page views, referral sources, navigation patterns, and interactions with travel-related content.
2. How Information May Be Used
Information may be processed for purposes including:
- Responding to visitor questions and editorial enquiries.
- Improving website navigation and travel content accessibility.
- Understanding reader interests and destination-related engagement.
- Maintaining website security and operational reliability.
- Identifying technical problems or potential misuse.
- Supporting analytics and optional advertising services.
- Complying with applicable legal obligations.
3. Lawful Basis for Processing
Where UK data protection legislation applies, including the UK General Data Protection Regulation (UK GDPR), personal information must be processed on an appropriate lawful basis.
Depending on the activity, this may include consent, legitimate interests, compliance with legal obligations, or another lawful basis.
Where processing relies on consent, individuals may withdraw that consent subject to applicable legal requirements.
4. Cookies and Similar Technologies
TouristTvScotland.co.uk may use cookies and comparable technologies to maintain essential website functions, remember preferences, analyse visitor activity, and support optional third-party services.
Where required by applicable law, visitors will be offered appropriate choices before non-essential cookies are activated.
Cookie preferences may be managed through available website consent controls or browser settings.
5. Analytics and Advertising Services
If enabled, third-party technologies such as Google Analytics or Google AdSense may process technical and usage information.
These services operate under their own privacy terms and applicable agreements.
Further information about Google’s data practices is available at:
https://policies.google.com/technologies/partner-sites
6. Information Sharing
We do not sell visitor contact information as part of our stated editorial operations.
Personal information may be shared with authorised technical service providers supporting hosting, website security, communication tools, analytics, or other legitimate operations.
We may also disclose information where required by applicable law.
7. Data Retention
Personal information is retained only for as long as reasonably necessary to fulfil its original purpose, maintain legitimate website operations, or meet legal requirements.
Retention periods may vary according to the type of information and relevant processing activity.
8. Data Security
We aim to implement reasonable technical and organisational measures to reduce the risk of unauthorised access, misuse, alteration, loss, or disclosure of personal information.
However, no electronic storage or internet communication method can be guaranteed to be completely secure.
9. International Data Transfers
Some hosting platforms or third-party service providers may process personal information outside the United Kingdom.
Where required, appropriate legal safeguards will be applied to international transfers.
10. Your Privacy Rights
Subject to applicable legal conditions, visitors may have the right to:
- Request access to their personal information.
- Request corrections to inaccurate information.
- Request deletion in qualifying circumstances.
- Restrict certain processing activities.
- Object to processing based on legitimate interests.
- Request data portability where applicable.
- Withdraw consent where consent is the lawful basis.
- Lodge a complaint with the Information Commissioner’s Office (ICO).
Further details about data protection rights are available at https://ico.org.uk/.
11. Children’s Privacy
Our website provides general travel and destination information for a broad audience.
We do not intentionally collect personal data from children without an appropriate lawful basis and any required parental authorisation.
12. Third-Party Websites
Our articles may contain links to external travel services, accommodation providers, visitor attractions, and tourism resources.
Those websites maintain independent privacy policies, which visitors should review before providing personal information.
13. Changes to This Policy
This Privacy Policy may be updated to reflect changes in website functionality, technical services, or applicable privacy requirements.
The latest version will be published on this page.
14. Contact for Privacy Enquiries
For questions about our privacy practices or requests relating to personal information, please contact TouristTvScotland.co.uk using our published contact details.